Skip to content
CollisionRank

PPC / Google Ads

Google Ads and PPC for collision repair shops

High-intent ads for accident-driven searches, built to produce estimate requests and phone calls — not vanity clicks and pretty impression counts.

The problem

Most shop ad accounts burn money on the wrong searches

Broad match, no negatives, and a homepage landing page is a recipe for paying $18 a click for someone researching how to buff a scratch out themselves. Meanwhile the person whose car just got hit calls your competitor.

  • Budget leaking to DIY, parts, and job-seeker searches.
  • Ads pointing at a slow homepage instead of a dedicated landing page.
  • No call tracking, so nobody knows which clicks became repairs.
  • Agencies reporting clicks and impressions instead of booked estimates.

What we do

We buy accident intent and measure it to the estimate

Tight keyword sets, aggressive negatives, call-first ad formats, and landing pages built to convert on a phone. Every lead is tracked so you can see cost per estimate request, not cost per click.

See Pricing

What’s included

  • Search campaigns targeting accident and collision intent by city
  • Local Services Ads setup and Google Screened where eligible
  • Negative keyword strategy to block DIY, parts, and job searches
  • Conversion-tuned landing pages with click-to-call and photo upload
  • Call tracking and form tracking wired to real revenue events
  • Ad copy that speaks to insurance, OEM certification, and turnaround time
  • Budget pacing, bid management, and geographic targeting by drive time
  • Transparent reporting: spend, leads, cost per lead, and close feedback

Want to see where your shop actually stands?

We'll audit your rankings, map pack, website, and AI visibility — free.

What you get

Outcomes, not activity reports

Leads this week

Ads fill the gap immediately while your organic and AI visibility builds.

Lower cost per estimate

Tighter targeting means fewer wasted clicks and more qualified calls.

Complete visibility

You see every dollar, every lead, and every number behind them.

FAQ

PPC / Google Ads questions, answered

Free audit

See exactly what's costing you estimates

Tell us about your shop. You'll get a plain-English breakdown of what's working, what isn't, and what we'd fix first.

Get my free shop audit

Rankings, map pack, website speed, and AI visibility — reviewed by a real person.

No obligation. No sales script. One shop per market.

Call NowFree Audit